The boat detailing website checklist.
20 things a detailing website needs to turn visitors into booked jobs. Open your own site on your phone, tick what it does, and see where it falls short.
Updated 7 November 2026 · 5 minutes with your own site open
Tick what your site does today
The first screen
Proof
Services and area
Enquiries
Technical
After the job
Nothing you tick is saved or sent anywhere.
What the number means
17–20
Your site is doing its job. The gains now come from more traffic: your Google profile, reviews and pages for each marina.
11–16
Solid, with leaks. Look at the unticked items under “Enquiries” first; they cost the most jobs.
0–10
The site is probably costing you work. Start with the first screen and enquiries, or read what a better site costs.
Common questions
What's the most important thing on a boat detailing website?
A clear before-and-after from your own work and a way to contact you that gets answered quickly. Most other items on this list support those two.
Do I need prices on my website?
A range or a “from” price for common jobs helps. Owners use it to decide whether to contact you, and it saves you time on enquiries that were never going to book.
Related guides
What a detailing website costs
Builders, freelancers, agencies and subscriptions, side by side, with the costs nobody quotes you.
How fast to reply to an enquiry
Why the first good reply usually wins the job, and how to be first while you're on a hull.
Google Business Profile for detailers
Categories, service areas, photos and reviews: the setup that gets you into the map pack.
Want us to score
it for you?
Send us your site. We’ll go through this list on video, on your actual site, and tell you which unticked items to fix first. No call to book.
Just have a question? Text or call +1 754‑220‑4626, or email info@gnddigital.com.